RisingPopularWidely stocked, sells steadily.
Bluey — Ultimate Family Home Playset
by Moose Toys (Bluey) · Bluey · Released Jan 2, 2025 · Ages 3+
The Heeler house with lights, sounds, 15 rooms of play space, and an exclusive Bluey figure.
Pop10/100
+7 points this week
Why it's popping: Every Bluey household eventually needs the house. It's the law.
Retail
$59.99
Typical
$45–$65
Market est.
$55
Don't pay over
$58
How we estimate this ▾
Retail is the manufacturer's price. The typical range and Don't-Pay-Over number come from the retail price, live marketplace listings where we track them, and our read of the resale market — they're guidance, not guarantees.
Where to buy
We may earn a commissionRetail
Target🏬 In stores
$59.99$49.99
Check availability· checked Aug 24, 2026 — availability may have changed
Walmart🏬 In stores
$54
Check availability· checked Aug 24, 2026 — availability may have changed
Amazon
$59.99
Check availability· checked Aug 24, 2026 — availability may have changed
Shopping in person? Set your ZIP and we'll flag retailers with stores near you.
Resale marketexpect markups — check authenticity first
eBayResale
from $42.95
In stock· checked 7h ago
Straight answers
Built from our catalog and demand data, updated with the daily refresh.
What is Bluey — Ultimate Family Home Playset?
- Bluey — Ultimate Family Home Playset is a dolls & playsets by Moose Toys (Bluey), part of the Bluey line. It was released Jan 2, 2025. The maker's age recommendation is 3+.
What should Bluey — Ultimate Family Home Playset cost?
- Retail price is $59.99. Typical prices run $45 to $65. Our current market estimate is $55. Our Don't-Pay-Over ceiling is $58 — above that you are paying resale premium, not value. These are guidance from live listings and our read of the resale market, not guarantees.
Is Bluey — Ultimate Family Home Playset hard to find?
- We rate it popular: Widely stocked, sells steadily. We do not have live stock data for it yet, so check the retailer links below. Demand on WantPop is rising, scoring 10 out of 100 this week.





